HUGE — Design Lead
Client — Cosm

As an immersive entertainment, media, and technology company, Cosm redefines the way the world experiences content through pioneered technology that expands the realm of what is possible.

The client came to us with the vision for the business still evolving. Our task involved using interviews and research to help define their target audience, develop the brand positioning, create the name and design a visual identity that would match the brand’s theatrical scale; coming to life both on screen and in digital and physical environments.

Cosm is a shared reality destination and their logo embodies the portal that transports you there. Arches traveling forwards into space—modified “C” forms that refer back to their brand name—depict a gateway to one new experience after another; to infinite worlds within worlds.